Branding, Print, Digital & Packaging Projects

Browse featured design work by Rafael Posborm. See real-world projects in branding, print, packaging, and digital design for small businesses and startups.
Here’s a selection of my recent work — where strategy meets style.
You can filter by category or just scroll and explore.

Project

Horizon Coffee Co.

Category: Branding Modern, grounded brand identity for an independent café in Los Angeles. 📎 Logo Design, Menu Templates, Outdoor Signage

Lumo Fitness Studio

Category: Print Design Clean, high-energy campaign materials for a boutique gym’s grand opening. 📎 Posters, Flyers, Street Banners

Skymint Wellness App

Category: Digital Projects UI and visual assets for a mobile app promoting daily mindfulness and movement. 📎 App Icons, UI Elements, Onboarding Slides

Project: Horizon Coffee Co.
Client: Horizon Coffee (Los Angeles, CA)
Category: Branding
Role: Lead Designer
Tools Used: Illustrator, InDesign, Photoshop
Project Overview
Horizon Coffee wanted a full brand identity that captured the warm, grounded feeling of their space — a neighborhood spot with artisan coffee and earthy charm.
The goal was to strike a balance between modern minimalism and handcrafted warmth.
Design Highlights
  • Custom logomark and wordmark
  • Earth-toned palette and hand-drawn textures
  • Menu templates, loyalty cards, storefront signage
  • Instagram visuals and brand guidelines

Client Testimonial

 

"Rafael captured our vibe from day one. Our customers constantly compliment the branding — it feels like us."

Monica T.
Horizon Coffee Co.